Let's keep things rational. Our world makes more sense this way. Especially when it comes to business. This assumption is prevalent in todays thinking, but unfortunately our brains are not working that way.
In this 5 part series below, I talk about storytelling, with bite-sized insights on how the human brain processes information. I included nuggets about why branding depends on good storytelling and what ingredients a good story actually needs to work well.
What happens in our brains when we listen to a story and how does this affect our decision processes?
Full story on instagramWhat happens in our brains, we listen to a story and how does this affect our decision processes?
Full story on instagramWhat happens in our brains, we listen to a story and how does this affect our decision processes?
Full story on instagramWhat happens in our brains, we listen to a story and how does this affect our decision processes?
Full story on instagramWhat happens in our brains, we listen to a story and how does this affect our decision processes?
Full story on instagramIllustrated Story frames for Instagram
Storytelling is a magical toolbox for marketing and branding. Applying the principles is key to positive change.
If your story and products focus around a positive transformation and empathy, your business will grow.
3 explainer videos to push a phone application that makes cashless payment easy and accessible.
A project in collaboration with pwr communication that
gives an exciting journey through a heating power plant
Porject summary for a collection of projects and clients from 2019 to 2024